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POUR DRINKS 

AND TELL STORIES

NATIONAL TASTINGS AND BRAND ACTIVATIONS AGENCY

We boost market share, educate consumers, and
drive retail sales outcomes for our beverage partners.

TRUSTED BY OVER 200 BEVERAGE PARTNERS

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EXPERIENCE OUR
ADVANCED TASTINGS ECOSYSTEM

Hire Dragons (formerly Dragon Spirits Marketing) delivers cutting-edge tasting and brand activation services that equip our clients with actionable data and insights for strategic decision-making.
 

Introducing our Advanced Tastings Ecosystem, a robust range of services that seamlessly integrates our custom state-of-the-art technology, brand education, and cultural excellence. This powerful suite guarantees unrivaled experiences for our beverage partners.

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WE MANAGE YOUR TASTINGS AND BRAND
ACTIVATIONS

Allow us to spare you the hassle and strain of staffing and managing your tastings and brand activations nationwide. Our all-inclusive and easy-button approach will guarantee the triumph of your campaigns.

VETTED AND EDUCATED BRAND
AMBASSADORS

Our esteemed Dragon Engagement Network™ platform boasts a vibrant community of Dragon Brand Ambassadors. These storytelling and sales-driven individuals are eager to ignite your brand with unforgettable experiences, making every encounter truly impactful and memorable.

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CREATE YOUR CUSTOM BRAND COURSE

Get the competitive edge you need to succeed in today's market. Our custom built Dragon Engagement Network™ platform offers 100+ expert courses that are designed to enhance sales, engage consumers, and build brand loyalty. Customize your brand education program to meet your unique goals and achieve success.

TASTINGS AND BRAND ACTIVATIONS
MANAGEMENT 
PLATFORM 

Our cutting-edge Dragon Engagement Network™ platform is capable of effortlessly automating from a few to thousands of tastings and brand activations a month to work with your budgets.​

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WHY DO BRANDS LOVE THE DRAGONS?

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QUALITY
CONTROL

We vet each Dragon Brand Ambassador and offer continuous courses to level up their professional and sales skills. 

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NO
CONTRACTS

BRAND
EDUCATION

It's vital to the brand that all of our Dragon Brand Ambassadors are educated on your brand’s mission, values, and stories.

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DEDICATED
SUPPORT

TASTING EVENTS
MANAGEMENT

We not only source our Dragon Brand Ambassadors but manage your tastings and brand activations in your key markets.

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TASTING EVENTS
EXECUTION

We find the right Dragon Brand ambassadors for your tastings and brand activations. 

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NO
CONTRACTS

AGILE
ANALYTICS DATA

Know exactly how your tastings and brand activations campaign is running. Have access to event recap reports, sales performance, and other Key Performance Indicators.

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DEDICATED
SUPPORT

DEDICATED
SUPPORT

We have fierce support for our clients. We are always accessable to help and guide our beverage partners.

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