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  • Writer's pictureVik F.

The Growing Role of Telematics in Beverage Operations

Telematics technology has rapidly become indispensable in beverage operations, where efficiency and safety are critical. Initially a basic GPS tracking tool, telematics systems have evolved into comprehensive solutions offering deep insights and substantial operational benefits. Modern telematics now provide extensive tools and insights, enhancing fleet efficiency, streamlining workflows, ensuring regulatory compliance, cutting fuel and maintenance costs, and offering detailed visibility into driver behaviors.


Michael Bloom, director of connected truck technologies at Mitsubishi Logisnext Americas, emphasizes that future telematics systems will utilize artificial intelligence (AI) and machine learning to deliver real-time, actionable insights. These advancements mean telematics will not only collect data but also analyze it and recommend specific actions, enabling businesses to manage their fleets more effectively. This transformation from basic tracking to a critical business system underscores its growing significance in the industry.


The advantages of telematics extend beyond fleet management into warehouse operations, which have become increasingly complex due to the proliferation of SKUs. Consumer demand for more beverage variety has led to a surge in SKUs, necessitating efficient storage, picking, and delivery solutions. Mike Kennedy, executive business manager at Yale Lift Truck Technologies, highlights the essential role of telematics in managing this complexity.


Ryan Schoelerman, product manager of iWAREHOUSE Telematics for The Raymond Corp., notes that telematics systems streamline warehouse operations by providing real-time data for monitoring forklifts and other equipment. These systems boost efficiency, reliability, and safety in warehouse environments. Safety is a major concern in both fleet and warehouse operations, and telematics systems play a crucial role here. Joe Koch, sales manager of emerging technology at Yale Lift Trucks, points out that nearly 100,000 forklift injuries occur annually. Telematics systems support safety efforts by offering insights into operator behavior, controlling equipment access, and ensuring compliance with safety checklists.


Additionally, telematics systems with impact cameras capture footage of incidents, aiding managers in improving safety and reducing costs. These cameras provide a panoramic view and automatically save footage of critical events, enhancing incident analysis and prevention. The integration of such advanced features highlights the comprehensive capabilities of modern telematics systems.


Investing in telematics systems offers a significant return on investment (ROI). Michael Bloom explains that telematics provide visibility into areas where efficiency gains can be made, such as monitoring load/unload times and optimizing transportation. This visibility helps reduce costs and enhance performance. Fuel and power savings are achieved through reduced idle times and efficient vehicle movement, while the lifespan of trucks and other assets is extended through preventative maintenance. Additionally, telematics contributes to risk mitigation, lowering insurance premiums and repair expenses.


Schoelerman emphasizes that the actionable insights from telematics systems enable warehouse managers to make informed decisions about their operations. These systems can integrate with warehouse management systems (WMS) to drive further efficiencies and ROI. The ability of telematics to provide detailed data and actionable insights underscores its potential to revolutionize the beverage industry.


In summary, telematics technology is transforming beverage operations by boosting efficiency, safety, and overall performance. With AI and machine learning integration, the future of telematics promises even greater advancements, equipping beverage companies with the tools needed to excel in a competitive market. Whether for fleet management or warehouse operations, telematics systems are proving invaluable in driving success and profitability in the beverage industry.


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